Marketing insights to grow your startup In all the many different tasks, schedules, and challenges that a startup has to contend with, sometimes marketing takes a...
Five innovation tactics we learned at P&G “Big companies can’t innovate.” At Procter & Gamble, we’ve heard this before, and honestly, we had to admit that...
Preparedness is key. There are many important considerations when selling your startup to a larger company. At Procter & Gamble, we’ve been through this process...
Here’s how you connect with industry giants (and why you should) Startups and corporations can seem like opposites, but they share a deep similarity—they both want...
Startup studios aren’t a passing trend. They’re here to stay. You’ve heard of an incubator, accelerator, and a VC firm. You may even have some personal...
Learn the most important mindset when positioning your CPG startup for acquisition. Many of the successful startups we’ve talked to emphasized the importance of preparing an...
The process P&G Ventures uses to drive innovation At Procter & Gamble, we want to see innovation from anywhere we can. It’s something we encourage in...
How CPG startups can scale effectively At P&G Ventures, we’re committed to helping startups and entrepreneurs succeed because we share a mission of creating products that...
Practical steps for creating your plan Many people find talking about money difficult, and asking for it can be even more uncomfortable. So we understand the...
While many cheered an unexpected boom in venture capital investment in startups 2020, access to that money was unevenly distributed. According to Crunchbase, of the record...
How CPG startups can navigate retail complexities while scaling At P&G Ventures, we’re committed to helping startups and entrepreneurs succeed because we share a mission of...